Questionnaire - First Draft

<-- Someone needs a visit from the fashion police. :)

Picture taken from the film, 'Confessions of a Shopaholic'. Apparently most Chick Flicks are aimed at trying to make you buy something but I will reserch into this. Anyway...

This is the first draft of my questionnaire, I still need to ask questions about specific films in it so I get more focused results.
But this is what I have come up with so far...

My question: How are women represented in films specifically aimed at the female audience and what is the target audience's reaction to these representations?


1. Are you: Male Female

2. How old are you? ­­_____

3. Do you like watching ‘Chick Flicks’?

Yes

No

Why?

____________________________________
____________________________________
____________________________________

4. What do you think makes a film a ‘Chick Flick’? (tick one)

The characters (E.g. Typical female characters)

The storyline (E.g. If it’s a romance it’s a Chick Flick)

The clothes/items that are desirable

The Gender roles (E.g. The women characters are independent)

Any other comments:

________________________________
________________________________
________________________________


5. How do you think women are generally represented in ‘Chick Flicks’?

________________________________
________________________________
________________________________


6. Do you think they are represented fairly and realistically?

Yes

No

7. How do you think Men are generally represented in ‘Chick Flicks’?

________________________________
________________________________
________________________________

8. Do you think they are represented fairly and realistically?

Yes

No

9. Do you think Men and Women are generally represented as…. (Circle one answer from each pair of answers for both men and women)

Men

Meaningful Characters or Sexual Objects
Clever or Stupid
Independent or Dependant
Strong or Weak
Main Characters or Secondary Characters


Women

Meaningful Characters or Sexual Objects
Clever or Stupid
Independent or Dependant
Strong or Weak
Main Characters or Secondary Characters

Presentation - Women and Film

Just pasting in what I did on my presentation:

What I have done so far...

•Looked at articles on the internet in favour of women and their representation in chick flicks as a positive thing e.g. “Chick flicks and chick culture” by Suzanne Ferris and Mallory Young.
•Looked at different reviews on films aimed towards women, such as Twilight and Clueless.
•Read (only a little bit) into feminist views.


What I'm going to do ...


•Need to do primary research like questions or perhaps a few interviews.
•Maybe open a discussion forum on the subject of women's representation in chick flicks.
•Possibly look at a few more chick flicks that are aimed at different age groups of women.
•Questions? \(^.^)/

I am now working on my questionnaire to gather opinions. I will post up a copy of my questionnaire on here so you can see the questions. :)

poster design changes: DAYS OF GLORY

Before…
This poster is too war, and too male and isn't a good poster for attracting female audiences, so the company decided to make some changes

AFTER…
This poster is less scary and more story led and this is more likely to attract a larger percentage of females than the previous poster.

power point presentation: Hancock

Hankock: why this film may appeal to females aswell as males

on the film poster there is...

Ø No signs of violence
Ø No females acting as sex objects only.
Ø No brandishing of weapons
Ø No signs of aggression or crime
Therefore this film poster is more likely to attract a female audience as well as a male one as film poster containing these sorts of things tend to attract a male audience like the one below

power point presentation/ 007

007 film

Although bond is a very male like film, 42% of the audience who went to see it was female. This is down to the marketing mainly. Female perfume was released called “Bond Girl 007” and a wide range of other marketing techniques were used as well such as the one above were used to seduce the female audience into watching the film.